Levi Strauss & Co. has selected SCAYLE to power its global ecommerce platform, the companies announced, as Levi’s continues investing in digital infrastructure to support its direct-to-consumer (D2C) business.
Under the agreement, SCAYLE will provide the core technology platform for Levi’s online storefronts across multiple international markets. The companies plan to begin migration of Levi’s digital commerce sites to the new platform in 2026. They expect to continue through 2027.
The SCAYLE platform provides enterprise commerce capabilities including storefront management, checkout, promotions, and integrations with backend systems such as inventory and order management. The modular architecture allows retailers to deploy localized storefronts and introduce new digital features across markets.
Levi Strauss is No. 155 in the Top 2000 Database. The database ranks North America’s largest online retailers by their annual ecommerce sales and more.
Why Levi Strauss selected SCAYLE for its ecommerce platform
Jason Keinath, vice president of product management and user experience at Levi Strauss, said the company has been investing in its digital infrastructure as part of a broader shift toward D2C sales.
“Over the past several years, we’ve been rewiring Levi’s to operate as a best-in-class, direct-to-consumer-first retailer,” Keinath said in a statement announcing the partnership.
European online fashion retailer Zalando originally designed SCAYLE to support its own large-scale ecommerce operations. Later, SCAYLE commercialized as a standalone platform that global brands and retailers use.
For Levi Strauss, the move reflects the growing importance of digital sales and owned retail channels. The company has been expanding its D2C business. That includes company-operated stores and ecommerce sales through its websites and mobile applications.
Retail brands have increasingly been upgrading ecommerce platforms in recent years as they seek to manage global storefronts, integrate marketing and fulfillment systems and maintain greater control over customer data and online merchandising.
The partnership also underscores rising competition among enterprise commerce platforms as retailers modernize legacy ecommerce systems to support global digital growth.
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